Welcome to the enhanced online edition of fly fishing’s favorite travel journal. At Wild On The Fly we have always been traditional magazine enthusiasts, so evolving from the visual and tactile pleasure of ink and paper into a digital miasma of bits and bytes – and making it truly better in the process – was an unsettling and formidable challenge indeed. But the impending obsolescence of print versus the infinite promise of the Internet, spurred on by the economic realities of our day, quite simply forced our hand. Yet it didn’t come easy, or without deep reflection. For over a year we have explored every option, challenged every assumption, and questioned every intention. The web site you now find yourself on is the net result of that consideration.
But all lamentation aside, we are absolutely smitten with the breadth and immediacy of our digital makeover. Consider it your virtual passport to a world of angling adventure through exciting videos, spectacular photography, superlative writing, great gear and fly intelligence, and our unique and comprehensive World Travel Planner. Then ensure your search for wild fish in wild waters by joining our Wild On The Fly Travel Club where you will gain unlimited access to expanded resources, valuable discounts, and unmatched travel services. From our Pic of the Day, to our frequent Notes, News and Reviews blog postings, to three new in-depth travel features every two months, wildonthefly.com is constantly changing. And we’re always updating our travel resource pages, adding new videos and slideshows, and offering incredible gear and fly deals through our exclusive Packing Lists.
So visit us often, register to Stay in the Loop, and become a Travel Club member. We promise to entertain, inspire, encourage and equip you at level you’ve never experienced before. As always, your feedback is extremely valuable, please let us know what you think of our new format. We’ve worked hard to preserve and evolve the legacy of Wild On The Fly into the next generation of angling, and any suggestions, criticisms and critiques will be greatly appreciated!
Wild On The Fly Staff